PIEHOLE.TV BLOG

What are the trends in software explainer videos (2026)?

Quick answer: Current trends in software explainer videos include a focus on grabbing attention with bold, colorful styles and punchy scripts. Marketers increasingly want to come across as innovative and they’re taking inspiration from big tech and AI brands with future-focussed messaging and dark-colored styles. What are the latest trends... Continued

Character vs. Non-Character Animation: A Strategic Guide for B2B & SaaS Brands

Choosing an animation style for your brand video or product explainer isn’t just a design decision, it’s a core part of your B2B animation strategy. For B2B, SaaS, and tech teams, the style you choose directly affects how clearly your product is understood, how quickly viewers engage, and how easily... Continued

Why Your Atlassian Marketplace App Needs a Standout Explainer Video

The Atlassian Marketplace is the go-to hub for teams looking to enhance Jira, Confluence, Bitbucket, and other Atlassian tools. But with hundreds of new apps launching each month, standing out is harder than ever. That’s where video comes in. A short, well-crafted Atlassian Marketplace app video is one of the... Continued

How to Tell Customer Stories Using Animation

We all love a good story. And what better way to tell it than with animation! Animated customer story videos are not only captivating but also provide a fresh, engaging way to showcase how your product or service makes a difference. Telling a real-life story about how your product helped... Continued