SAAS Video Marketing Funnel

The SAAS Video Marketing Funnel

If you’re a SAAS company, you may have thought about how video can help you in the different parts of your marketing. Well, enter the SAAS video marketing funnel! The so-called marketing or sales funnel is a concept that’s been around for a long time, since the days of St Elmo Lewis way back in … Continued

full product walkthrough

Your next video? A full product walkthrough video!

A product walkthrough video is a detailed video that gives potential clients a tour of your product. It is typically longer than a traditional explainer video, e.g. it is typically 3-7 mins vs 60-90 sec for a product explainer, and it shows off your software screens or physical product’s key features. The audience for the … Continued

thumbnail for blog about ownership rights for video

Who Owns your Explainer Video? Ownership Rights Explained

A common question that arises in online video production is the question of who owns the rights to the video. To which the obvious expected answer is you, who are after all paying for the work! But the question is actually a bit more complex than it might at first seem. Firstly, ownership rights can … Continued

thumbnail for cute animated videos

Cute Animated Videos (yes, for Business)

Psst, wanna see some adorable company explainer videos? We’ll hook you up! Here are some examples of videos with cute characters and fun, informal scripts. Just remember, you saw them here first. These types of videos are great for keeping your audience engaged and for explaining things in a clear, simple way.     1.Christmas … Continued