SAAS Video Marketing Funnel

The SAAS Video Marketing Funnel

If you’re a SAAS company, you may have thought about how video can help you in the different parts of your marketing. Well, enter the SAAS video marketing funnel! The so-called marketing or sales funnel is a concept that’s been around for a long time, since the days of St Elmo Lewis way back in … Continued

video conference

9 Video Ideas for Conferences and Exhibitions

Using video at a conference might just give you the edge you need to stand out from the crowd. To help you with this, we’ve compiled a list with 9 (of many) ideas on how to use video at conferences and exhibitions. We’d even go as far as predicting that videos at conferences and exhibitions … Continued

Cel Animation in Explainer Videos

Cel animation is a type of animation used to make “flow-y” types of movement (to put it not-so-technically) and to make motion look more realistic in many cases. In cel animation, the artwork is drawn individually per frame. It’s also referred to as “traditional animation” or “frame-by-frame” animation. It’s very time consuming work and hence … Continued

Types of Characters in Explainer Videos

There are all sorts of business explainer videos in the world and they show animated characters in many different ways. These may range from the more cartoony styles to more abstract, professional looking representations. In this article we’ll show a few different examples.   A Rough “Taxonomy” Here’s an overview of different types of characters. … Continued