Storytelling

The Power of Storytelling in Marketing

Storytelling is a fantastic marketing tool. It helps you form a deeper connection with your audience and is a great way to make an impact! Here are a few ways you can incorporate stories into your marketing strategy:   Personal Stories These types of videos are personal, engaging dramatizations of a customer’s story that are in … Continued

Using video to replace in-person staff training

Doing in-person staff training has it’s benefits: you can train a number of people, all in one sitting. They can put up their hands and ask questions, and ultimately, it’s a lot more engaging than reading a large .pdf of information.     But in-person staff training has its drawbacks: It’s expensive You have to … Continued